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The Connected Meetings and Incentive Experts

Who We Are

A boutique sales and marketing agency for the hospitality sector, RAM specialise in the MICE market (Meetings, Incentive, Conferences & Events).


With a career working in UK and International Hotel Groups, Judy Till became self employed in 1998 and has created a successful agency that has gained a reputation for honest, informative and trusted expert advice about a carefully selected portfolio.

In Nov 2013 RAM welcomed Tracey Dyson – our very own Caribbean Expert!  With 25 years' experience at senior levels with UK tour operators and trade partners, Tracey will be known to many for her 10 years with Caribbean specialists Almond Resorts where she also took responsibility for negotiating, planning and management of group travel, incentives and corporate events.  Sharing the RAM passion for the MICE market Tracey joins us to expand our resort offering and to share her expertise so giving RAM clients an unparalled approach.

Adele Watts joined the team in 2016 having originally worked with Judy many years back at a U.K. Conference and hotel venue. Their paths crossed again working together on luxury cruise based conferences. Adele continued to work on large pharmaceutical conferences in various logistics and marketing roles.  Speaking fluent Spanish and having a keen eye for design and detail Adele heads the Marketing division .

Team Spirit

We are here to become an extension of your team.  We can work alongside an event buyer to pull together the best ideas for the project working within your budget and assisting with presenting the concept and generally being your sounding board!  For suppliers we become your local UK based sales team to increase your MICE profile and give you a constant presence.

The RAM team have years of experience both in the hospitality industry and sales and marketing roles and have an approachable yet professional  image.

Our longevity in this sector proves our capability.  We constantly adapt, believe in a fresh, creative approach, making work fun and successful!


We are connected!  Our relationships are the key to our success and we believe in people – it is what makes the world go round!


We guess our strap line could also be: UK Specialists - Global Knowledge.

We stand apart from other agencies who may have a portfolio list as long as your arm - we keep it selective and get to know the suppliers well and of course their destination/location too.  We are not just a website – we can add our first hand knowledge also. 

Blowing our own Trumpet

People buy People – true for any business, but so pertinent in the hospitality industry. We believe in what we do and have a passion for it – but are too modest to say how good we are!  We think it is best to take a look at our testimonials (we prefer to call it Applause) - they speak for themselves and we are very proud of them.


  • We are delighted to be joining forces with the Team at RAM to help us spread the word about our wonderful location, unique facilities and great Doonbeg community.  We have been aware of RAM’s dedicated approach to representing the best properties worldwide to the best meeting planners in the UK and having had the opportunity to work closely with Judy on a recent FAM trip to the West of Ireland, we knew we needed to be part of their portfolio. We are looking forward to working closely with the RAM Team and most importantly helping you the Meeting Planner exceed your clients’ expectations.

    Evan Butler

    Director of Sales & Marketing - Trump International Golf Links & Hotel Doonbeg

  • Out of The Blue Capsis Elite Resort offers multiple opportunities for MICE groups and conferences in a stunning location. We wanted to enforce this in the UK market and RAM Org have an excellent reputation as well as strong relationships and awards. They offered great flexibility in creating a bespoke package that is just right for us.


    Jean Marc Roucos

    Director of Sales & Marketing - Out of the Blue Capsis Elite Resort Crete

  • “We wanted to align ourselves with an organisation that could share our vision and help us to achieve our aims in promoting this important region, RAM Org understood this and we were delighted with their approach, creativity and the passion which really shone through, they want to be champions for the region and we are confident that they are really going to bring Flanders to life for the UK market”.


    Andrew Daines


  • As I said at last week’s MIMAs John (and congratulations again on deserved multiple success), your marketing materials are truly stand out.  It’s the only circular I bother to read and the one I genuinely look forward to receiving, because you’re about the only company who makes an effort with style, content, thread and relevance.  Keep up the great work.

    Richard Parker

    Director of Healthcare Strategy - Zibrant

  • Judy Till’s office has been cooperating with us for over 12 years.

    RAM have different clients with different needs. AIM being a DMC is interested in Corporate and Agency group events.

    Judy’s team is highly professional, dedicated and committed to selling our services and makes dealing with the UK market a pleasure. I can highly recommend RAM.

    Teresa Santos

    Director English Department, AIM Group International Lisbon Office

  • RAM is a professional and well informed organisation with superb connections within the MICE market. Judy and her team are reliable and expert within their field and have provided fabulous support in terms of marketing and direct sales campaigns to GP Associates over the years.

    No hesitation in recommending them - they will increase your profile in this market hugely! 

    Janine Glasspole

    MD GP Associates (Luxury 5* Hotel Collection)

  • Judy is an outstanding marketeer with a rigorous and organised approach. she would be a terrific asset in any organisation able to capture her services.

    Robin Sheppard

    Chairman, Bespoke Hotels -

  • I have know Judy for many years, as a colleague, as a consultant and, and as a client in her representation role at RAM (when I was at Rocco Forte Hotels Head office). Judy is great at building long term relationships and has an impressive list of contacts across the C&I spectrum. She is also adept at working on short term projects to deliver results for hotels, DMC's and convention centres.

    Ala Osmond

    MD Exeter International UK office

  • Ram Organisation came highly recommended to me from several DMC,s here in Greece. Judy Till  and her team have total of over 30 years of experience within the Hotel and Mice industry, offering The Margi professional  sales and marketing representation throughout the UK. Ram Organisation is friendly and fun and a pleasure to work with and really got to understand our product.

    Theo Agiostratitis

    CEO The Margi Hotel

  • Judy Till is the most knowledgeable and professional person I have ever had the pleasure to do business with. She does exactly what she says she'll do, on time, and on budget. She's great. Use her, you won't be disappointed.

    Steve Manning

    Director- GASP EVENTS!

  • I've known and worked with Judy for the past twenty years (we both started when we were so young!) and she is a genuine professional of the Meetings and Conference Industry with a great understanding of the events business.

    A true 'People Person' who sets the highest standards in all the work that she is a pleasure to work with her.

    Robert Enefer

    MD - The Conference People

  • I have known Judy for a number of years and had the good fortune of using the services of her company on a number of occasions when planning events. I have also attended a number of educational visits arranged by Judy to some of the venues and destinations that she represents and without exception they have all been expertly arranged and given me the opportunity of witnessing first hand the options that the destination could offer to my clients. Coupled with this she is honest, trustworthy, knowledgeable and extremely professional and gives honest and impartial advice on destinations and venues. She has an excellent understanding of the industry and I am delighted to have the opportunity of recommending her.

    Sally Mayell

    SMS events

  • Judy has a passion for the events industry, her product knowledge and experience are second to none. Always ready to give good, helpful advice, I would highly recommend her. 

    Paul Bowie

    MD Activate - Previously MD W&O events and Eclipse Conference Mgmt

  • Judy & co at RAM have established one of the most effective MICE marketing & representation agencies in the UK today. They work tirelessly in finding the right angles to pitch for their clients, stay very well-connected/informed and maintain a genuinely dedicated, ''smart" service to DMC/hotel & agency alike - very nice people to work with as well; highly recommended!

    Chris McQue

    Director - Creative Direction

  • Judy is someone I have known for many years in the industry. She is always knowledgable, helpful and easy to work with, she promotes her portfolio well and ensure she keeps her clients up to date. I would have no problem in recommending her.

    Fay Sharpe

    MD Zibrant

  • Judy is always cheerful, enthusiastic and helpful when we need to find event solutions. Her industry experience helps her quickly understand our needs, and her input is invariably reliable and appropriate.

    A consummate professional, I wholeheartedly recommend Judy and her agency RAM as being among the best supplier partners in our industry.

    Ray Roberts

    Travel Impact / T1 Consultants -